300 people gala-dinner and auction “Serdechny Priem” was held in February 2012.
Charity auction overseen by Philips de Pury & Company helped to raise over €1.5 million for the development of Naked Heart Foundation’s family support services and construction of play parks and grounds in Russia
Art works for the auction were kindly provided by Simon Faibisovich, George Ostrecov, Vladimir Dubossarskii and Alexander Vinogradov, Viktor Pivovarov, AES + F, Chapman Brothers, Keith Tyson, Marc Quinn and others
Celebrity guests were represented by Chulpan Khamatova, Oleg Tabakov, Ulyana Sergeenko, Ksenia Sobchak, Marc Quinn, Fawaz Gruozi, Peter Kronshnabel, HE Antonio Zanardi-Landi, Natasha Koroleva and many others.
The sponsors of the event were BMW Group Russia, Guerlain, Veuve Clicquot.